SEO and More

I just came across this interesting article by David Utter, on how personalization and social networking will impact the SEO industry.

He predicts that networked users will prefer searching within their network for resources, and quotes Danny Sullivan on how social networks will help eliminate a lot of search spammers and impact anyone who uses SEO without the backing of good content.

Now, anything that takes searchers away from search engines is bad news for SEOs. That’s one of the reasons why search marketing should never be considered in isolation from other methods of building traffic.

There are a number of ways you can get your website noticed on social networks.

1. Forums: Participarte in forums, especially those in your industry

2. Social Networks: Join and participate in social networking sites like Ryze.

3. Blogs: Write an authoritative, content-rich blog with original content

Blogging allows you to combines the power of SEO with social networking. Writing well, and often, on your chosen topic can make you a thought-leader who gets recommended within a network. That’s why we consider blogging an important part of an overall SEO strategy.

If you’re thinking of creating a splog or a blog without unique content just for the purpose of getting indexed, we recommend you don’t do it. Not only will it piss off visitors who come there expecting to read good content, its bound to backfire and/or get your site banned.

If SEO is an important part of your traffic building strategy, there’s no reason why you should not get started writing a good blog now. If you’re not upto doing it yourself, check out our business blogging solutions.

This entry was posted on Monday, January 2nd, 2006 at 7:06 pm and is filed under Search Engine Optimization, Online Publicity, Business Blogging. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.